OUR STORY
Our studio was born from a realisation that visual communication design is often overlooked in the tech industry, where diagrams and artefacts in general tend to be poorly formatted, confusing, or oversimplified to the point that they create more questions than answers.
We specialise in transforming complex technical information into clear, professional visuals that drive understanding and alignment. With a unique blend of graphic design and deep IT experience, we help businesses communicate their systems, strategies, and ideas through compelling, design-led visual communication.​
CORE VALUES
We practice what we preach
Visual Clarity
We believe designs should speak for themselves. Every diagram we create distills simplicity into visuals that are easy to understand, ensuring that ideas are never lost in translation.
Technical Precision
We believe the devil is in the detail. Technical accuracy and attention to detail is at the forefront of our deliverables to drive informed, confident decisions.
Collaboration
We believe the best outcomes are born from deep insights and shared understanding. We partner closely with our clients to truly understand their objectives and drivers instigating change.
OUR MISSION IS TO EMPOWER
Our studio is built on a rare combination of expertise: over 13 years of experience in IT across large, complex organisations, combined with formal training in visual communication design. As a TOGAF-certified architect with a Bachelor of Design, we bring both technical accuracy and design excellence to every project we take on. The result? Artefacts that not only look good but also empower and align teams, drive informed decisions, and inspire confidence in technical delivery.
WE'RE DIFFERENT
We bring the best of both professions
SYSTEM
ARCHITECTS
GRAPHIC
DESIGNERS
CREATIVE THINKING / VISION
ATTENTION TO DETAIL
VISUAL COMMUNICATORS
DESIGN SOFTWARE PROFICIENCY
DESIGN PRINCIPLES
VISUAL CONSISTENCY
STRATEGIC THINKING / VISION
BROAD TECHNICAL EXPERIENCE
PROBLEM SOLVERS
TECHNICAL DECISION MAKERS
ARCHITECTURE PRINCIPLES
TECHNICAL GOVERNANCE
EXPERIENCE
With over 13 years of experience in IT across complex enterprise environments, we bring TOGAF-certified architectural insight together with a Bachelor's Degree in Visual Communication Design.
Over 13 Years of
IT Experience
Deep industry insight to ensure your diagrams reflect real-world systems, standards, and enterprise-level thinking.
Bachelor of Design -
Visual Communication
​Design expertise ensures every diagram is not just functional, but has visual clarity and easy to understand.